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News · August 19, 2026

A.J. Rohde on Deep Customer Relationships in the AI Era

In conversation with Bloomberg TV's Dani Burger, A.J. Rohde, senior partner at Thoma Bravo, discusses why deep customer relationships can be a powerful advantage as companies navigate their AI journeys. He explains how Thoma Bravo looks for businesses that can serve customers across software, services, data and payments, anchored by strong incumbency positions and customer relationships.